Rebel Leadership®

009: Bad Holiday (NOT CHRISTMAS) Marketing

January 12, 2024 Season 1 Episode 9
Rebel Leadership®
009: Bad Holiday (NOT CHRISTMAS) Marketing
Show Notes

Rubes & James are joined by VP of Strategy, Mark Anderson, to talk about how brands leverage (sometimes foolishly) holidays to market themselves. From Guinness on St. Patrick's to Reece's on Halloween, hear all about how brands are winning (and losing) with their holiday marketing. As usual, little was planned, chaos ensues, drinks be drank. Enjoy!